Codeweavers have received several plaudits following their address to the audience at the recent Glass's Event, held on November 14th at the National Motorcycle Museum in Birmingham. Delivered by Martin Hill, Codeweavers' Sales & Marketing Director, the speech focused on encouraging Dealers to make their websites extensions of their Showrooms. This would include making their vehicle stock as affordable as possible to any potential buyers
The press coverage has included Car Dealer magazine and Dealer Update magazine, as well as many Glass's Event attendees approaching the Codeweavers exhibition stand on the day to find out how customers can be engaged earlier in the car buying process.
The Codeweavers' message at the Glass's Event was also echoed by presentations by both Google and motors.co.uk, who reinforced the fact that the Dealer or Manufacturer website is now the main point of contact for initial reserach into the car purchase. It not only makes sense to engage buyers at this point, but also to provide them with the ability to construct their own personalised finance and motor insurance package online - before even coming into the Showroom.
For more information, contact Codeweavers on webenquiries@codeweavers.net .
Print | posted on Friday, December 05, 2008 5:08 PM